Social Media Marketing (SMM) is a component of Digital Marketing. Digital Marketing is so influential nowadays as potential buyers often use the internet to research on items that they would like to buy. It is more powerful compared to traditional marketing practices as you can target audiences based on their age, gender, location, demographics, etc. and results in more effective conversions.
They are both essential in running a business and i think they are a good combination for strategy. Although Social media marketing is more popular nowadays, i still think that digital marketing is still viable. You want all possible clients in your business, so any percentage digital marketing has is still as important as any marketing strategy.
Digital marketing is advertising that is delivered through search engines, websites, social media, e-mail, and mobile apps. So if you are a Digital Marketer or selling something, you could use a lot of these digital channels above to advertise.
Social Media Marketing comes under Digital Marketing where the marketing is fully depends upon small networks. Digital Marketing has become popular in these days, but it works for few days only not like SEO.
Marketing is very important for all types of businesses and in my opinion, the SMS marketing is the best approach to get started with it. Even I am using ----"link removed by admin as spam"----- and it is helping me in a speedy manner to gain benefits from the business.
Social Media Marketing or SMM is a part of Digital Marketing. It helps in promoting our business online through different processs like SEO, SMO, SMM, PPC, etc. It is cost effective than traditional marketing. It produces useful leads and have better conversion rate to bring higher revenues.